HUMAN TECHNOLOGY
HUMAN TECHNOLOGY
HUMAN TECHNOLOGY
IMPACT AT THE RIGHT TIME
University of Twente makes frequent use of presentations, films and events at which they promote themselves. Making impact at these moments is essential. They asked C4Real to increase this impact even more by developing a trailer that gets their audience on the edge of their seats. With the trailer, they immediately attract attention to show who they are.
University of Twente draws attention
For a good first impression you only have a short time. The first seconds of a presentation are therefore very important, but are often missed because the audience is still busy with other things. The University of Twente did not want to wait, but wanted to attract attention immediately and show what it stands for. The challenge was to make a short trailer that is all-encompassing, because the University has more than enough to say. So it was necessary to think carefully about what topics needed to be covered and in what way this could be visualized.
For a good first impression you only have a short time. The first seconds of a presentation are therefore very important, but are often missed because the audience is still busy with other things. The University of Twente did not want to wait, but wanted to attract attention immediately and show what it stands for. The challenge was to make a short trailer that is all-encompassing, because the University has more than enough to say. So it was necessary to think carefully about what topics needed to be covered and in what way this could be visualized.
For a good first impression you only have a short time. The first seconds of a presentation are therefore very important, but are often missed because the audience is still busy with other things. The University of Twente did not want to wait, but wanted to attract attention immediately and show what it stands for. The challenge was to make a short trailer that is all-encompassing, because the University has more than enough to say. So it was necessary to think carefully about what topics needed to be covered and in what way this could be visualized.
The final result in pictures
Core values in the DNA
In about 30 seconds, all of UT's core values pass by. These core values are visualized through a DNA strand, a clear connection between the work and identity of University of Twente. Through pop-up displays, more is made clear about the different strengths of the University.
In about 30 seconds, all of UT's core values pass by. These core values are visualized through a DNA strand, a clear connection between the work and identity of University of Twente. Through pop-up displays, more is made clear about the different strengths of the University.
In about 30 seconds, all of UT's core values pass by. These core values are visualized through a DNA strand, a clear connection between the work and identity of University of Twente. Through pop-up displays, more is made clear about the different strengths of the University.
On the edge of your seat
C4Real has created a short flashy trailer that intertwines audio and visuals. As soon as the speakers are fully open and the trailer starts playing, everyone is on the edge of their seat and touched by the specially composed music line and spectacular visuals that contribute to a complete story in 30 seconds. A very powerful representation of UT within a short period of time.
C4Real has created a short flashy trailer that intertwines audio and visuals. As soon as the speakers are fully open and the trailer starts playing, everyone is on the edge of their seat and touched by the specially composed music line and spectacular visuals that contribute to a complete story in 30 seconds. A very powerful representation of UT within a short period of time.
C4Real has created a short flashy trailer that intertwines audio and visuals. As soon as the speakers are fully open and the trailer starts playing, everyone is on the edge of their seat and touched by the specially composed music line and spectacular visuals that contribute to a complete story in 30 seconds. A very powerful representation of UT within a short period of time.
University of Twente Human Technology in focus
Do you have a question or challenge?
Share your story
Do you have a question or challenge? Share your story
CALL +31 (0)85 773 0 733
MAIL info@c4real
Do you have a question
or challenge?
Share your story
CALL +31 (0)85 773 0 733
MAIL info@c4real